Anyone that uses Facebook knows that Facebook is always testing new tools and features and rolls it slowly to small test groups at a time. In fact, it is likely that the version of Facebook you use is different from the one your friends see. This is called A/B testing. But most of us unsuspecting Facebook users don’t notice the differences until they do a mass platform update.
We dub 2017 the year of emojis for dealership’s! That statement would not have been taken serious years ago. Have you noticed how prevalent the use of emojis are outside of social media? They’re everywhere!
Social media success for your dealership is not an exact science and you may fall into one of the below categories when it comes to managing your dealership’s social media presence, which is synonymous with having a website. You need to have it in order for your dealership to stay competitive.
Did you know that you can include your dealerships' services on your Facebook Page? The benefits to a customer using social media to shop for services is simple; it’s all about convenience. It is a relatively easy way to convert a savvy social media visitor into a lead and eventually, a loyal customer.